Jenny Maertens March 09, 2018 Magazin, Tools & Methods Cognitive Biases – That’s how unreliable we think Cognitive biases are mostly unconscious, systematic distortions of our perceptions, decisions and judgements. Our ideation experts show why biases are relevant for generating ideas and give tips on how their influence can be reduced. Heuristics: abbreviations of the brain Every day, more than 5...
Kristopher Berks March 02, 2018 Tools & Methods Product development: From hypothesis to experiment Product development is confronted with the constant challenge of supplying the customer with a product that exactly meets his needs. In our new blog series, etventure’s product managers provide an insight into their work and approach. The focus is on hypothesis-driven product development. In...
Isabell Gollmer February 27, 2018 Magazin, Tools & Methods #DIGITALLEARNING 3 – Objectives & Key Results (OKRs) Knowledge is power – especially when it comes to digitization. That’s why we regularly present our readers with the #DIGITALLEARNING blog series, providing them with methods, tools and know-how about digitization and innovation. Today’s article deals with OKRs – the leadership method using Objectives...
Kristopher Berks February 16, 2018 Tools & Methods Product development through hypotheses: formulating hypotheses Product development is confronted with the constant challenge of supplying the customer with a product that exactly meets his needs. In our new blog series, etventure’s product managers provide an insight into their work and approach. The focus is on hypothesis-driven product development. In...
Philipp Depiereux February 08, 2018 Magazin, Tools & Methods, Viewpoints From idea to implementation: 7 tips on how to make your idea successful What used to be the company suggestion scheme is nowadays internal idea competitions and startup challenges. Whatever you may call it, the result is usually the same: Campaigns, workshops and incentives are designed to encourage employees to come up with ideas that can increase...
Kristopher Berks February 02, 2018 Magazin, Tools & Methods Product development through hypotheses – start of the new blog series Product development is confronted with the constant challenge of supplying the customer with a product that exactly meets his needs. In our new blog series, etventure’s product managers provide an insight into their work and approach. The focus is on hypothesis-driven product development –...
Kristopher Berks February 02, 2018 Tools & Methods Product development through hypotheses: formulating hypotheses Product development is confronted with the constant challenge of supplying the customer with a product that exactly meets his needs. In our new blog series, etventure’s product managers provide an insight into their work and approach. The focus is on hypothesis-driven product development. In...
