Increase Competitiveness

Digitalization enables the development of innovative products, services, and entirely new business models. This not only strengthens your core business, but also enables your company to move into new market segments.

Creating a digital advantage for a leading logistics service provider

Successful launch of a track & trace system after just 2.5 months

Onboarding of five pilot customers in Sydney and Melbourne

High customer satisfaction among pilot customers using the solution

The Solution

Stärkung der Wettbewerbsfähigkeit

The track & trace system was developed in cooperation with etventure, enabling customers to track the delivery of their orders online. With this system, customers can call up customer-specific information online:

  • Delivery details, delivery status updates, statistics, and geodata.
  • Documents can be uploaded or downloaded directly.
  • Processes are automated, increasing efficiency and speed of service.



User Exploration & Ideation
Exploratory interviews were conducted to identify target groups – and their needs and pain points.

Pain Points & Ideas

PainPoint Analysis
Based on the relevant pain points, the first ideas for prototypes (MVPs) were developed. In this example, the key pain point was production planning and resale uncertainty – due to the poor traceability of international deliveries.

Prototype Test

Prototype Test & Validation
Different prototypes, such as an online quoting system for existing and new customers, and a track & trace system, were tested and validated directly with the target group.


MVP Market Launch & Roll Out
Implementation and testing of a first track & trace solution, followed by the handover of the solution for further development by the customer.


Logistics service provider


Global logistics service provider with more than 5,000 employees worldwide. The main business of the company is sea and air freight, focussing on the management of transport routes and customs clearance.

Further opportunities of digitization

Discover your own digitalization potential!

Enquire now about a free consultation.

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