Through the development and worldwide introduction of an innovative digital sales platform, polymer manufacturer Covestro is able to place existing capacities in the market in the best possible way. Shortly after the launch of the new sales channel, Covestro already recorded multi-digit million sales. By the end of 2019, Covestro is targeting sales of 1 billion euros through the platform.
45 customers switched to digital platform with very positive feedback (Status: April 2018)
3-digit million sales via digital platform directly after launch with a sales target of EUR 1 billion by the end of 2019
2 months for successful proof of concept through launch of MVP portal & qualitative validation
etventure and its unconventional nature were recommended to us, and this recommendation definitely paid off for us.We are now implementing innovation quickly and effectively.
Covestro AG is the world’s leading polymer materials manufacturer with approx. 30 locations in Europe, Asia and America. The DAX company has an annual turnover of € 14.6 billion (2018).
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Entrepreneur & Chapter Lead Innovation Management