Wüstenrot & Württembergische

Development of digital business models & start-ups at Wüstenrot & Württembergische

Financial and insurance industry

With the support of etventure, the leading financial services provider Wüstenrot & Württembergische has become one of the innovative digital pioneers in its industry. The jointly created digital unit “W&W Digital GmbH” has produced not only new digital business models, but also successful start-ups in the areas of HealthTech, InsurTech and PropTech. CAPITAL named W&W Digital one of the 10 best digital laboratories in Germany.

Impact in figures

Development of the company builder "W&W Digital GmbH" with currently 20 employees

Priced by CAPITAL as one of the Top 10 Digital Laboratories in Germany (June 2017)

Successful proof of concept through spin-off after only 2 months

Case Study Impressionen: W&W 03
Case Study Impressionen: W&W 02

Alexander Erdland

Former Chairman of the Board

Together with etventure we developed exciting solutions for our customers. Especially the open, creative and team-oriented working atmosphere is good for the change of the W&W Group.

Wüstenrot & Württembergische AGWüstenrot & Württembergische AG (W&W) is a listed financial services group with a focus on the building society and insurance sectors. With around six million customers and 13,000 in-office employees and field staff, the W&W Group is one of the largest financial service providers and pension specialists in Germany.

Benefits for W&W and its customers

Wüstenrot & Württembergische - Case Study
  • Within W&W Digital, new, digital business models in the field of health were developed within a short period of time: “Therapio” is said to serve as a virtual physiotherapy companion, the “Keleya” app as a health coach for expectant mothers.
  • Through valuable lessons learned from stopped projects in the insurance sector an attractive B2B insurance offer was developed.
  • With new, digital services and products that have been developed to be user-centered, W&W can now increasingly address younger target groups.

Contact us now and discover your own digitalization opportunities.

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Nils-Christoph Ebsen